OnboardingTell us about your business

Let's build
something that works.

The more we know, the sharper the strategy. Fill in the About your business section, then complete the sections for the services we're working on together. It usually takes 10–15 minutes, and your answers save automatically.

◆ Which services are we working on?
Tick the services in scope. We'll show only those sections — untick any you don't need.
01 · About you

About your business

Let's start with the essentials. These details apply across every service, so you only enter them once.

What do you offer, and what sets you apart from competitors?
e.g. increase sales, expand brand awareness, launch a new product or service.
Demographics, location, interests, the kind of customer worth the most to you.
Names, and links if you have them.
Files & assets
Logo, brand guidelines, images, existing content — anything that helps. Up to ~8MB total.
Drag & drop files here, or browse
Logo, brand guide, images, docs · up to ~8MB total
02 · SEO and organic search

SEO & organic search

Help us understand where you rank now and where you want to be, so we can build a search programme that compounds.

e.g. rank top 3 for key terms, more organic enquiries, less reliance on paid ads.
List the high-value ones first.
The phrases you want to be found for. Geo-target where it matters, e.g. "corporate catering Gold Coast".
Suburbs, cities or regions you serve.
Competitors you see in the search results.
Your current setup
Tick all you can provide.
Slow, not mobile-friendly, old content, anything you are aware of.
Can we publish new pages/blog content, and who signs it off?
What would you like to see each month?
03 · Google Ads

Google Ads

These answers shape your campaign structure, targeting and messaging from day one.

Goals & objectives
e.g. leads per month, ROAS goal, cost per conversion.
Products & audience
Age, location, interests, intent.
Competitors & messaging
List websites if possible.
e.g. "Free shipping", "Award-winning service".
Website, budget & tracking
04 · Google Business Profile

Google Business Profile

This information powers your local listing, the map pack and the content we post to keep it active.

How to add a business by location
Watch how to add a new business by location within the GBP group.
GBP group — location IDs
Reference these IDs when adding or managing locations in the group.
Australia5863726995
Fresh Digital (TH)5740134297
New Zealand5612040548
NSW5463301355
QLD5664046488
S.A5854988674
Tasmania5195265669
Thailand5430504860
UK5243853280
USA5942209794
VIC5289840770
WA5826770583
For 5 x 50-word posts. Example: "Insect Screens Brisbane North", "Security Screen Installation Brisbane Northside". Geo-target a specific area or focus on a product/service.
Business information
Free-call or after-hours numbers.
Nearby towns/suburbs beyond your main location.
Distinguishing features and well-known local landmarks (e.g. "across from the post office") — these lift local search visibility.
FAQs
e.g. Is the first consultation free? Do you offer onsite quotes? Can I order online? Do you offer trade pricing?
Attributes
Listing detail
Up to 750 characters. Can be based on your About Us page.
0 / 750
05 · Social media

Social media marketing

Tell us about your audience, your content and your channels so we can build a strategy that fits your brand.

Goals & audience
Describe them, or note any documents you can share.
Content
Links or descriptions.
Who is the main point of contact for sign-off?
Current presence
Advertising & inspiration
06 · Website design and build

Website design & build

The detail here guides the structure, design and functionality of your new site.

General
Links if possible.
Design & structure
e.g. product pages under Shop, team profiles under About.
Features & functionality
e.g. Get a Quote, Book Now, Free Trial.
Content & technical
Already set up? Do you have access / login details?
Links, social icons, newsletter, contact info.
07 · Graphics and branding

Graphics & branding

These questions help us understand and develop your brand identity from the inside out.

Brand overview
Personality & voice
Visual identity
Applications & experience
e.g. premium, personalised, efficient — and how they should feel afterwards.
New markets, audiences or upcoming campaigns.
08 · Content creation

Content creation

Google-friendly, human-first content. Tell us what you want to say and who you want to reach.

e.g. rank for key topics, educate buyers, build authority, drive enquiries.
Who reviews and signs off content?
Topics, claims, or phrasing.
09 · CRO and conversion

CRO & conversion

Turn more of the visitors you already have into customers. These answers focus the optimisation work.

e.g. phone calls, form fills, purchases, bookings.
e.g. home, landing pages, product, checkout.
Reviews, awards, guarantees, results.
10 · Submit

Send it through

Almost done

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Thank you

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